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Male Facial Rejuvenation in San Diego, CA

Men considering facial rejuvenation often have a specific worry: looking feminized, “surprised,” or obviously done, rather than simply refreshed. The underlying procedures are often the same regardless of gender, but the target proportions are not — and getting that distinction right is what separates a natural result from one that reads as altered.

Why male anatomy calls for a different approach

The male eyebrow sits lower and flatter, close to the bony orbital rim, with minimal arch — quite different from the higher, more arched female brow. Male eyelid skin also tends to be thicker. Overlifting the brow or removing too much upper eyelid skin — mistakes that are more forgiving on female anatomy — are common reasons a male patient ends up looking feminized or perpetually surprised rather than rested.

portrait of a man's face with blue eyes and trimmed facial hair, wearing a white collared dress shirt and a grey sweater over it

Eyelid surgery for men

Upper eyelid surgery can address heaviness and hooding while deliberately preserving a lower, flatter brow position and enough skin coverage to maintain a masculine eye shape and contour — this calls for more conservative skin removal than is typical in female blepharoplasty.

Brow lift for men

When brow position is part of the concern, an endoscopic brow lift can be performed with a flatter target position and minimal arch, calibrated specifically to avoid the lifted, arched look that reads as feminizing.

Volume restoration

Facial fat grafting can restore volume lost with age in the temples and midface without adding the roundness or softness that can read as feminizing when volume is placed without that distinction in mind.

Jawline and neck definition

Beyond the eyes and brow, Dr. McCoy offers non-surgical jawline and neck definition using collagen-stimulating treatments (such as Sculptra) and deeply placed dermal filler to augment and sharpen the jaw and chin, and Botox to soften platysmal (vertical neck) banding and refine the jawline from the front view.

“Great surgery, like great design, is invisible in its effort and outcome.”

~Dr. Allison McCoy

When more is needed

For patients wanting a more significant, surgical change to the lower face and neck, Dr. McCoy collaborates with the surgeons, physician assistants, and aestheticians at Faces Plus to coordinate full face or neck lifting, laser skin tightening, and other procedures as indicated — so a patient’s eyelid, brow, and lower-face goals can be handled as one coordinated plan rather than requiring a separate search for a second provider.

“With cosmetic and reconstructive work alike, I want it to look beautiful and accomplish it in the least invasive way possible.”

~Dr. Allison McCoy

man with stylish hair standing against a white background

Frequently Asked Questions

Will eyelid or brow surgery make me look feminine?

Not when the procedure is planned around male-specific proportions — a lower, flatter brow position, more conservative skin removal, and attention to maintaining a masculine eye shape.

How is your approach different for men versus women?

The target brow position, amount of skin removed, and volume placement are all calibrated differently for male anatomy, specifically to avoid a lifted, arched, or overly soft result.

Do you perform jawline or neck surgery yourself?

Dr. McCoy provides non-surgical jawline and neck definition directly, using collagen-stimulating treatments, deep filler, and Botox for platysmal banding. For patients wanting surgical lower-face or neck lifting, she coordinates care with trusted surgeons, physician assistants, and aestheticians in her professional network.

Is this covered by insurance?

Cosmetic eyelid, brow, jawline, and neck procedures are self-pay. Functional eyelid or brow procedures may be insurance-eligible — see the relevant procedure page for details.

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